ServicesNagpur, India
Brand identity
A brand identity is the system people recognise you by: the mark, the colours, the type and the rules that hold them together. We design it from your positioning outwards, so it looks like what you actually are.
Every identity starts with what the business stands for and who it is for. From there we explore directions, refine one with you, and hand it over as a working system with guidelines your team and your suppliers can follow, not a logo file and good luck.
Start a projectIncluded
Everything your brand needs to look like itself, wherever it appears.
- Logo and mark Primary logo, symbol and small-size variants
- Visual system Colour palette, graphic elements, imagery direction
- Typography Typefaces, hierarchy and pairing rules
- Brand guidelines One document your team and suppliers work from
Process
- Discovery 1–2 days
- Strategy 3–5 days
- Execution 2–6 weeks
- Launch & iterate Ongoing
Timeline
- Brand identity 2–3 weeks
- Brand and website together 6–12 weeks
Questions
What is included in brand identity?
Brand identity at Exovio includes logo and mark, visual system, typography and brand guidelines.
How long does brand identity take?
Brand identity takes 2–3 weeks. A brand and website together take 6–12 weeks.
Do you only design logos?
No. A logo is one part of an identity. We deliver the whole system around it, from colour and typography to the guidelines, so the brand looks the same everywhere it appears.
Do you work with clients outside Nagpur?
Yes. Our studio is in Nagpur, India, and we work remotely with clients anywhere in the world.